When you have (virtually) unlimited resources, time, and creativity, you can do some pretty remarkable things. Case in point…PIXAR.
I haven’t seen UP yet (though the estimable Dan Pilditch has and raves about it) but by all accounts it’s a great achievement. And then to top that off, PIXAR released the teaser trailer for TOY STORY 3. Goofy charm aside, there’s more creativity, character work, and attention to detail paid in this teaser than in most full-length movies.
As creative types, we should aspire to aim as high as PIXAR routinely hits. That being said, we have to understand that it’s not just that PIXAR isn’t playing on a level playing field; they own the stadium.
One Response to “Even Their Trailers are Brilliant!”